Culture on the go

The importance of cultural awareness cannot be underestimated. Our global village habits can help but we still have to make lots of efforts to really learn about other cultures and countries.
There are many roots into the heart and spirit of another nation. You can learn the basic facts about some country from an encyclopaedia or [...]

Doing your bit for the planet

If you are fond of post-apocalypse movies you’ve probably seen the earth without humanity – at least the director’s version of the event should it happen. The worst horror of all, of course, is the fact that the projections of some cinematographers aren’t far off from science fiction.
There is overwhelming evidence that man has changed [...]

Goody or baddy: you decide

Anti-globalization is a huge phenomenon these days. It has many faces and introduces many ideas some of which may be contradicting. The core idea is the opposition of dominating large corporations as bearers of capitalism and greed.
There is some good that anti-globalists have done through the years of the movement. Besides attacking concrete corporations for [...]

Global proliferation with success

The challenges of launching your business globally are many and one of them is cultural awareness of the business and societal environment. Before you venture to open a branch somewhere across the ocean you have to invest your hard-earned money and your time to investigating the market, the culture of the country you will do [...]